Category: Trademarks
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Can You Lose Your Trademark? The Brand Name Nightmare
Many business owners assume that using a name, logo, or slogan in commerce is enough to secure their rights, but trademark law in the United States is not always that simple. In this article, we will explore the reality of why filing early matters, what a Section 15 incontestability filing is, and how you actually…
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Understanding TTAB Oppositions and Cancellations: A Complete Guide
When it comes to protecting your trademark rights, disputes don’t always happen in federal court. Many trademark conflicts are decided before the Trademark Trial and Appeal Board (TTAB), a branch of the U.S. Patent and Trademark Office (USPTO) that handles oppositions and cancellations. If you’re a business owner, entrepreneur, or brand manager, understanding the TTAB process, including timelines,…
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Trademark Class Identifications and The International Trademark System
When you file an application for registration of a trademark in the United States Patent and Trademark Office (USPTO) and most other national trademark offices, the application requires you to include a trademark class identification, or description of your goods or services. This is called a Class Identification or “Class ID” for short. The Class…
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Trademarks for Software: Protecting Your Tech Brand in the Digital Age
If you’re developing an app, SaaS platform, or digital product, trademarks for software are one of the most important steps you can take to protect your brand. A registered software trademark not only distinguishes your product in crowded marketplaces like the App Store and Google Play but also gives you the legal tools to stop copycats,…
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U.S. Trademark Registrations: What Non-U.S. Companies Need to Know
Many international businesses are surprised to learn that the U.S. system has unique requirements. Big differences include its strict “use in commerce” standard and ongoing maintenance obligations, to name a couple. Simply stated – the United States trademark registration process is just different. This article highlights the most common challenges foreign applicants face and how…